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To be fair, there's a lot of money to be made out of family friendly animated films. They could spend $200 million and get double that back if the movie is successful. I think worse case scenario is them breaking even with a franchise like Angry Birds.I think this is called, 'doing a Zynga'.
I wonder how much they are spending on the Angry Birds film?
King will be next.
Totally true.To be fair, there's a lot of money to be made out of family friendly animated films. They could spend $200 million and get double that back if the movie is successful. I think worse case scenario is them breaking even with a franchise like Angry Birds.