Ubisoft To Focus On Free-To-Play

karmakid

RIP Cheems ❤️
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Sep 11, 2013
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“In line with the evolution of our high-quality line-up that is increasingly diverse, we are moving on from our prior comment regarding releasing 3-4 premium AAAs per year,” said Ubisoft’s chief financial officer Frederick Duguet.

“It is indeed no longer a proper indication of our value creation dynamics. For example, our expectation for Just Dance and Riders Republic are consistent with some of the industry’s AAA performers.

“Additionally, we are building high-end free-to-play games to be trending towards AAA ambitions over the long-term,”
 
Saying they'll make more things instead of replacing things makes more sense but haven't they kind of tried this before and it didn't work out?
 
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