Gamestop UK Drops Price of PS4

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http://www.eurogamer.net/articles/2014-02-12-gamestop-uk-selling-playstation-4-for-20-off-rrp

GameStop UK selling PlayStation 4 for £20 off RRP
By Tom Phillips Published Wednesday, 12 February 2014

The online arm of GameStop UK is selling PlayStation 4 consoles for £329.97 - a tidy £20 saving off of the console's usual retail price.

There's no fancy extras in the pack, obviously, just the PS4 console and a DualShock 4 controller.

It's the first time we've seen PlayStation 4 available at a small discount - several weeks after Zavvi and The Hut began selling Xbox One for a similar reduction.

And it's worth noting that both of those online stores continue to offer Microsoft's console at £20 off its usual £429.99.

Online retail giant Amazon often matches the price of other retailers, but the PlayStation 4 pack remains only available from there at a more expensive price via a third-party seller.

GameStop's £329.97 price is the cheapest we've seen for Sony's next-gen console to date - is it enough to tempt you?
 
Haha, my mate from the UK has just picked one up last week.

I even mentioned that he probably shouldn't expect a price drop soon considering the sales/demand lol..
 
Makes sense. they are starting to build up stock pretty good. As demand settles from the holidays, it's time to continue to try and push them out.