Avengers: Age Of Ultron

Iron Man made RDJ's career.

He had one before, but it was pretty much dead. Look up the 5 films he made before Iron Man. How big were they? Was he the star? How much did he make?

No doubting he owns Stark and he's a great actor, but his name wasn't putting asses in seats back then like it does now.
The movie got a butt load of buzz because RDJ was a fallen star and the whole thing was advertised as a redemptive eboot for himself. All anyone could talk about is how much of a perfect fit the role was, especially comic book fans.
 
The movie got a butt load of buzz because RDJ was a fallen star and the whole thing was advertised as a redemptive eboot for himself. All anyone could talk about is how much of a perfect fit the role was, especially comic book fans.
He was perfect. But that's all beside the point.
Iron Man was not a guaranteed hit. The character did not have the mainstream recognition, the star had not been a marketable commodity for a decade.

It was successful because it delivered on it's potential for mainstream appeal.

It was a good film. Good casting was part of that. There is no reason why that could not happen again with GotG.

Not saying it will, but there are not more inherent obstacles/risk with that property than there was with Iron Man.
 
Personally, I don't think the movie would have gotten as much buzz if they had gone with a different actor. People really talked up the whole idea of how RDJ was parallel to the character. Several media outlets were pushing this idea in promotion of the movie. Not to mention Marvel movies have a decent track record of success. Even the Daredevil movie managed to be profitable. Not saying it being a great movie didn't bring in more people, good stuff will put butts in seats for sure. What I question is the degree to which Iron Man is considered obscure. IM has always been popular enough to make video games and cartoons about, not to mention one of Marvel's most popular and successful characters, even getting reference numerous times by celebrities. Guardians of the Galaxy has just never had that popularity. To me, it's a much more uphill battle for a brand that doesn't quite have the success of what it's being compared to.
 
@sharkboy1200

The one big thing GotG has going for it is it has the cachet of being a Marvel movie. That counts for a lot now, that'll put some butts in the seats, and if done right, plot/cast/etc it'll be a hit. Like you said though, it is a relatively obscure property outside of the hardcore fan base.
 
@sharkboy1200

The one big thing GotG has going for it is it has the cachet of being a Marvel movie. That counts for a lot now, that'll put some butts in the seats, and if done right, plot/cast/etc it'll be a hit. Like you said though, it is a relatively obscure property outside of the hardcore fan base.
Oh I don't doubt that. Marvel has become a much bigger brand and that alone will help the movie become a big success. It'll be nice to have a new part of the Marvel universe introduced into the mainstream.
 
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Oh I don't doubt that. Marvel has become a much bigger brand and that alone will help the movie become a big success. It'll be nice to have a new part of the Marvel universe introduced into the mainstream.

Most def. there is so much more to the Marvel universe than the Avengers and Wolvie...
 
What I question is the degree to which Iron Man is considered obscure. IM has always been popular enough to make video games and cartoons about, not to mention one of Marvel's most popular and successful characters, even getting reference numerous times by celebrities.
Iron Man was more or less a totally unknown brand outside of North America, but the ridiculous global popularity shows that it wasn't relying on pre-existing awareness.
And The Fantastic Four are as well known as Iron Man, perhaps moreso, but their movies were not as well received as IM. They might have turned a profit, but to be honest, no one really gives a s*** about FF movies, but Iron Man is a global pop culture phenomenon.

In China, it's probably the most successful and popular film series of all time in terms of average revenue per film and endorsements. It's definitely bigger than Lord of the Rings, Harry Potter, Star Wars. Avatar might beat it when it becomes a series...

How was this achieved?

RDJ wasn't even a has-been - he was a nobody (his previous career success happened at a time when China was still largely closed off to foreign culture), Iron Man was a completely unknown character - you can't find Marvel comics for sale here and there aren't a lot of American cartoons on TV. There wasn't even a lot of marketing for the first film.

I agree that the Guardians property less recognition than Iron Man in the US, but Marvel films now has a higher profile and a lot more cash to throw around than it did in 2008.
When has previous IP awareness ever been needed to make a sci-fi film a success?
Star Wars? Star Trek? Avatar? Robocop? Terminator? District 9?
 
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If real, it didn't really excite me. Old audio clips and Ultron's head?
 
Will this suffer from the sophomore slump of pretty much every other Marvel movie? Spiderman 2 the only non-slump one? By slump I mean a bad movie, not the box office performance.
 
Will this suffer from the sophomore slump of pretty much every other Marvel movie? Spiderman 2 the only non-slump one? By slump I mean a bad movie, not the box office performance.


Ironman really is the only one of this new crop that has had more than one movie. Lets see how Thor 2 and Captain Merica 2 do.
 
Will this suffer from the sophomore slump of pretty much every other Marvel movie? Spiderman 2 the only non-slump one? By slump I mean a bad movie, not the box office performance.
Come on now, X-men 2 was a great movie. I also thought Blade 2 was significantly better than the original.
 
Although this has nothing to do with Avengers AoU, the Box Office just reported that Thor Dark World has hit $109.4 million oversea. I think that's a good number and hope it'll hit pretty hard once it comes out on Nov 8th. :)
 
Thor The Dark World now surpassed the original movie (Thor)! $479.8m vs $449.3m. Very impressive. Thor the Dark World is only few movies away from being the top 100 movies of all time at Office Box Mojo. I think it'll be having a tough fight against The Hunger Games II this upcoming Friday. Only time will tell.
 
Although this has nothing to do with Avengers AoU, the Box Office just reported that Thor Dark World has hit $109.4 million oversea. I think that's a good number and hope it'll hit pretty hard once it comes out on Nov 8th. :)

I wanted to see Thor threaten to let Loki go a few more rounds with The Hulk.
 
I really enjoyed Thor 2. I thought it was better than Thor, which I also liked. I am really looking forward to Captain America 2 as well. A lot of people rag on CA and Thor but I think the worst Marvel Studios film was Iron Man 2, which was still fairly entertaining. IM3 was OK, but not amazing and everything else has been good to excellent.
 
Actually, for a long time I just didn't think Thor could be done at all. I thought Asgard and everything was to far fetched to dump on casual audiences not familiar with the comic. I'm amazed it's worked out this well.