The Xbox Onesie

This would be great for if im playing a game and somebody else in my family wanted to snapp something.
 
Cody32599 said:
This would be great for if im playing a game and somebody else in my family wanted to snapp something.
Click to expand...
That'd probably just make me mad :laugh:. But you're right, that is pretty cool.
 
Z A C K said:
That'd probably just make me mad :laugh:. But you're right, that is pretty cool.
Click to expand...
at one time it might have made me mad but to be able to game in the living room and my family still be able to do stuff right allong side me goes along way. I almost feal like MS looked at me personally and said "how can I make this guy happy" cause the system works great for me.
 
  • Like
Reactions: Z A C K
Microsoft has addressed concern over advertising on Xbox One.

Prospective Xbox One owners have worried about Microsoft's plan for user data since the console was announced back in May, but over the weekend a new article heightened the situation.

On 5th October trade publication Advertising Age published a report based on a speech from Yusuf Mehdi, corporate VP marketing and strategy for Microsoft, delivered at the Association of National Advertisers Masters of Marketing Conference in Phoenix, Arizona.

AdAge's report, titled, "Xbox One's Data Treasure Trove Could Reshape Marketing," suggests Microsoft could use the likes of Kinect and Xbox One's online functionality to help marketers create more effective advertising placed within the console's dashboard.

The article discusses the potential for Xbox One to make user data available for market research, something it says Mehdi "only hinted at" in his talk.

"We are trying to bridge some of the world between online and offline," Mehdi said.

"That's a little bit of a holy grail in terms of how you understand the consumer in that 360 degrees of their life. We have a pretty unique position at Microsoft because of what we do with digital, as well as more and more with television because of Xbox. It's early days, but we're starting to put that together in more of a unifying way, and hopefully at some point we can start to offer that to advertisers broadly."

One unnamed marketer told AdAge Microsoft could use Xbox One and Kinect to deliver "unprecedented information about how people engage with TV advertising".

When Xbox One was announced Microsoft planned for it to authenticate online once every 24 hours and require Kinect be plugged in to work. Following a backlash it ditched this plan.

But that hasn't stopped many from expressing concern at how Xbox One will handle their data, particularly in the context of the ongoing PRISM scandal and Microsoft's involvement with it.

In an interview with Eurogamer conducted at Microsoft's Redmond Xbox One reveal event in May, Europe chief Phil Harrison denied the company planned to use Kinect to snoop on gamers.

"Microsoft has very, very good policies around privacy," he said. "We're a leader in the world of privacy, I think you'll find. We take it very seriously. We aren't using Kinect to snoop on anybody at all. We listen for the word 'Xbox on' and then switch on the machine, but we don't transmit personal data in any way, shape or form that could be personally identifiable to you, unless you explicitly opt into that."

During his talk, Mehdi discussed how the new and improved Kinect can "distinguish up to six voices in a room, respond to voice commands, read skeletal movement, muscle force, whether people are looking at or away from the TV and even their heart rates", according to AdAge.

Eurogamer contacted Microsoft this morning about the AdAge report. The company declined to offer a spokesperson for an interview, but did point us to a post made this month by director of product planning Albert Penello on NeoGAF in response to a user question about Natural User Interface Advertisements (NuAds).
Click to expand...

Penello's statement is reproduced below:


[
  • Well I think there's two things you're asking. NuAds by definition is simply interactive advertising done on the platform. Using the functions of the console and Kinect to interact vs. just watching a spot. There's nothing particularly interesting happening here unless you're in the advertising business, and we've done a few on Xbox 360 today.
  • What I think you're asking about is an interview done earlier in the year where someone was talking about how some of the new Xbox One Kinect features *could* be used in advertising - since we can see expressions, engagement, etc. and how that might be used to target advertising. This is the point that seems to draw some controversy.
  • First - nobody is working on that. We have a lot more interesting and pressing things to dedicate time towards. It was an interview done speculatively, and I'm not aware of any active work in this space.
  • Second - if something like that ever happened, you can be sure it wouldn't happen without the user having control over it. Period.
  • Two examples of how we deal with similar things today:
  • First, Kinect can recognise your face and log you in automatically. There could be some cool features we could enable if we stored that data in the cloud, like being able to be auto-recognised at a friend's. I get asked for that feature a lot. But, for privacy reasons, your facial data doesn't leave the console.
  • Second: You'll see us do some things around Skype that freezes the video when Skype is not in focus (meaning, it's not the primary app). If you go back to the home screen, or launch another app, we actually stop the video stream. We do this so the user can't even ACCIDENTALLY have the video stream going on in the background.
  • I'll say this - we take a lot of heat around stuff we've done and I can roll with it. Some of it is deserved. But preventing Kinect from being used inappropriately is something the team takes very seriously."
/QUOTE]


http://www.eurogamer.net/articles/2013-10-07-microsoft-moves-to-calm-fear-over-xbox-one-advertising
Click to expand...
 
  • Like
Reactions: Grassrabbit and Two Pennys Worth
Id be more thab happy to have my facial features stored in the cloud so I can be recognised instantly on my friends X1 without signing in. Ill be buying most of my games digitally on X1 for instant access to content voice activated. I can envisage a lot of hotels having X1 so will be cool to be able to access all my content on trips abroad.
 
Hopefully more people will see the value in some of these new features, and stop fear-mongering over privacy issues. I think large companies like MS are under constant scrutiny, and it would be quite hard in this day and age to get away with "spying" on consumers.
 
  • Like
Reactions: ceedubya9
The outroar will be massive if people get sliming, anti-aging, hair growth, or cosmetic surgery ads.

If anything, this will make many people NOT wanted XBOX one more. At the minimal, facial information should be a choice for user.
 
Well,that is just silly.

This post was brought to you by the delicious taste of Folgers Classic Roast

folgers_plastic_can.jpg


Folgers,making you morning a winning morning!
 
  • Like
Reactions: A7MAD and Grimmy
ren of heavens said:
Best thing if you are concerned about advertising or are a NSA conspiracy theorist is not to hook up kinect and stop complaining.
Click to expand...
Or people will just get a PS4. Thats why its important for MS to calm the nerves of people, who are paranoid.
 
  • Like
Reactions: ceedubya9
Meh, I couldn't really care less what they do with my info. I'll just be playing games and enjoying myself. I have nothing to hide.
 
  • Like
Reactions: Sheep Shagger
starseeker said:
Or people will just get a PS4. Thats why its important for MS to calm the nerves of people, who are paranoid.
Click to expand...
i'd say ms has given enough assurances that they are conscious of people's privacy. if you still can't get over your paranoia, then simply don't hook up the device , that option has been provided.
 
starseeker said:
Or people will just get a PS4. Thats why its important for MS to calm the nerves of people, who are paranoid.
Click to expand...

They've said the same thing all along. Unlike other things where their message was unclear (or they changed policy) they've made their privacy policy available for a long time.

People just don't want to listen. It is funner to bash MS than to get facts.

Laptops, tablets and smart phones all have the exact same privacy concerns, but you don't see people not buying an iPhone or iPad because of it.
 
Kerosene31 said:
They've said the same thing all along. Unlike other things where their message was unclear (or they changed policy) they've made their privacy policy available for a long time.

People just don't want to listen. It is funner to bash MS than to get facts.
Click to expand...
Only correct to a certain extent. They did say many times, that privacy is critical to them, they have however not gone on much in details, like at what levels, or how, which data are privacy, which isn't etc. You can't do any target advertising if you have no data from the user, for instance. If they show a checklist screen, & list down all the data about you, & you can check/uncheck boxes what you think is private or not to you that you can reveal, then it would save a lot of talking, & people will have better peace of mind.

In any case, its never hurt to clarify more to people.
 
starseeker said:
Only correct to a certain extent. They did say many times, that privacy is critical to them, they have however not gone on much in details, like at what levels, or how, which data are privacy, which isn't etc. You can't do any target advertising if you have no data from the user, for instance. If they show a checklist screen, & list down all the data about you, & you can check/uncheck boxes what you think is private or not to you that you can reveal, then it would save a lot of talking, & people will have better peace of mind.

In any case, its never hurt to clarify more to people.
Click to expand...

They had the policy out there when they first released the initial DRM policy. They must have pulled it down with the reversal on the drm stuff, but they made it clear from day 1.

http://news.xbox.com/2013/06/privacy

They don't need more than that. They could spend hours going into detail, and guess what? People are just going to say "well I bet the security settings are lying".
 
Kerosene31 said:
They had the policy out there when they first released the initial DRM policy. They must have pulled it down with the reversal on the drm stuff, but they made it clear from day 1.

http://news.xbox.com/2013/06/privacy

They don't need more than that. They could spend hours going into detail, and guess what? People are just going to say "well I bet the security settings are lying".
Click to expand...

Nevermind the fact that people who do care about privacy will certainly be able to track if their Kinect is sending data to the Internet when they don't permit it - there's no way any reasonable person could be convinced that MS was going to risk all the hefty punishment, especially in places like Germany and Australia, for something that doesn't even benefit them.
 
I'd be more inclined to believe them if MS advertising wasn't a business venture that most are completely unaware of and if they didn't have such a long ingrained history of astroturfing -- especially for Gates' educational initiatives.
 
Microsoft doesn't have to explain anything to anyone but they do anyway. That's the mark of a great company. The fans speak and Microsoft not only listens but delivers.

Microsoft are marketing kings. The Xbox One is going to take off right out of the gate and will likely go down as the best selling console of all time when it's all said and done.
 
They can say whatever they want about what they will or will not do, but the truth is you sign a TOS that can be changed at anytime and without notice.
 
If I wake up in the middle of the night and the Kinect has followed me into my bedroom to watch me sleep then it's gone too far man.
 
I wish Kinect did actually use your visual and facial features to create ads to specifically target me. Imagine suing Microsoft for releasing a racist and prejudice electronics device. How dare Kinect judge me by my appearance! lol. Now also imagine that you have a bad haircut day and Kinect starts fetching ads for mygaymingle.com for you. It would be terribly hilarious. lol
 
Viktor said:
If I wake up in the middle of the night and the Kinect has followed me into my bedroom to watch me sleep then it's gone too far man.
Click to expand...

And if you're, uh, getting amorous and it taps you on the shoulder and says "Yo, I got this" then we'll truly see the infinite f***ing power of the cloud. :crazy:
 
  • Like
Reactions: Viktor
Kassen said:
I wish Kinect did actually use your visual and facial features to create ads to specifically target me. Imagine suing Microsoft for releasing a racist and prejudice electronics device. How dare Kinect judge me by my appearance! lol. Now also imagine that you have a bad haircut day and Kinect starts fetching ads for mygaymingle.com for you. It would be terribly hilarious. lol
Click to expand...

"XBox, snap Pizza Hut app."

"How about a salad instead?"
 
  • Like
Reactions: Kassen
You must log in or register to reply here.
Top Bottom
Back